Sunday, May 2, 2004

Content Development - The Art of Writing Teasers

Many sites forget the art of a good tease in their rush to hit the right keywords and satisfy harried Web users. Teasers are the two or three lines below the headline that tell more about what's inside. They hint there's good stuff in there. You can tease for special site features and updates to your regular content.



Susan Soloman provides tips in writing effective teasers to capture your visitors attention and tempt them into digging deeper into your website.



Want more insights into writing head-snapping Web content? Read "The Better to Tease You With"



How did I do Susan? ;0)

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