Monday, October 25, 2004

Yahoo and Adobe in Browser Partnership

The Associated Press announced (via USA Today) that Yahoo and Adobe Systems have joined forces to tap each others' customers and put Web search features into Adobe's Acrobat Reader software. This is Yahoo's latest maneuver against Google and Microsoft in the fight to put its own search service and Web access on as many desktops as possible.



Initially, the toolbar will feature links to Yahoo products and services as well as to Adobe's Web-based subscription service, which converts documents into the Adobe P.D.F. (for Portable Document Format) file format.



Later, the companies said, the toolbar will add features like the ability to quickly convert Web-based content into Adobe P.D.F. files. Yahoo search will also be built into a future version of the Acrobat Reader, permitting users to search for more information from within the document without going through the extra step of launching a Web browser.

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