Pheedo Acquires BlogSnob

Pheedo announced to its members yesterday that it will be acquiring BlogSnob.

"We are now working on many new features to grow BlogSnob as well as our existing RSS Advertising tools. Look for further announcements there in the near future. The first change we are implementing is a name change. The new name for the blog exchange is the SimpleAd Exchange. This should be live in October."

BlogSnob is a free service that allows you to publicize your personal site. It's basically an ad exchange for Blogs. The simple text ad blends into your site design. Pheedo has said that BlogSnob members can he assured that they are committed to keeping the service free and only making it better.



On the face BlogSnob is all about showing off your blog. It is also a way for discovering other blogs. Many people use BlogSnob as a Web ring of sorts. You can hop from one BlogSnob site to another. This is similar to the Blogger NavBar that will jump you to a random blog.



Adam Kalsey will be joining Pheedo as their CTO. Adam has been the mastermind behind BlogSnob over the last year.



Pheedo will be adding a few advisors to their board to keep this on track. One of particular note will be Chris Pirillo from Lockergnome help them to understand the mind of a publisher.

"Chris brings the perspective of a long time blogger and publisher. He adds, 'Every link counts - which is why, especially as a free service, BlogSnob is invaluable.'"

Another advisor will be Dave Nielson from PayPal/eBay.

"Dave, an accomplished author and entrepreneur, recently wrote a book for the PayPal's Developer Network. ... Dave will guide us as we create a developer network as well as bring a technology/business slant."

Via: Weblog Tools Collection